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L'Oréal Hong Kong: Salesforce Cloud Integration

Client Challenge

The world has gone digital and there is no going back. Successful companies innovate and embrace an effective digital transformation to drive operational excellence.

However, the business and workflow processes are all data driven by many legacy systems. L’Oréal has committed to digitalise its business model and needed to consolidate a vast array of internal systems, streamline its workflow and processes whilst migrating its live data.

Commerce-Connections specialises in all aspects of digital business architecture: all forms of data transformation and integration, both internally and externally.


In order to allow L’Oréal’s smooth digital transformation and implementation challenged by its existing legacy systems, Commerce-Connections’ consultants provided specific technical advice for data integration solutions.

Amongst the many project milestones were:

- Identify and define objectives
- Workshop
- Comprehensive analytics
- Bespoke applications including adaptors
- Commerce-Connections’ Translation Services
- IT investigation
- IT project management
- IT enhancement
- IT strategisation
- IT planning
- Platform architecture design
- Performance monitoring and testing

Commerce-Connections was involved in many different processes and during the project it was part of L’Oréal’s team.

Customer Benefits

- Enhanced data collection
- Data-driven customer insights
- Encouraged digital culture
- Increased agility
- Increased efficiency
- Streamlined workflow and processes
- Reduction of resource wastage
- 24/7 support
- Introduced different dimension perspectives

“L'Oréal HK is always striving for the best. With the long-term relationship with the L'Oréal team, we work together to handle a series of digital transformation projects to drive improvement. It is our pleasure to work with such a team with true dedication and determination.”

Lawrence Geung
Managing Director, Commerce-Connections

Jeff Tan, the IT Application Manager at L’Oréal Hong Kong, is always finding ways to improve operation efficiency. He explains: “During the pandemic, following the government’s guidelines, our company decided to let staff work from home and we were facing a completely new set of challenges. L’Oréal HK analysed the situation and decided to focus resources on critical processes. In order to access the vital skill set and expertise to achieve seamless operation, IT outsourcing would enable swift deployment.

Our goal was a long-term technology partner with the expertise in data integration services including legacy systems. We already had cooperated on several successful projects with Commerce-Connections. We found that they are not just a common IT company but a technology partner with a high level of business processing experience and specialist data integration knowledge for the supply chain. Every time, they demonstrated their professionalism and competence by finding the root cause and helped us to solve the issues via their wide array of products and services. So, we chose to work with them again to complete a series of digital transformation projects to cope with the changes.

Amongst our essential criteria were a long-term relationship, support and maintenance. The support of Commerce-Connections’ support was considerable, dedicated, and the response time was really impressive.”

“I consider Commerce-Connections as a partner rather then just a vendor.”

Jeff Tan
IT Application Manager, L'Oréal Hong Kong

Digital Transformation Project Example
"We needed to share all data with Salesforce Marketing Cloud. Originally, this had to be input manually, and we wanted to automate integration. The challenge was getting the data from different legacy systems within a short time frame.
Commerce-Connections suggested building an on-premise SFMC connector to help us integrate data with Salesforce Marketing Cloud from our internal legacy systems.
It was implemented smoothly and Commerce-Connections’ surprised us with quality and speed. Connector's UI was easy to use and it had been finished faster than expected. Also the connector, built by Commerce-Connections, is a service within the operating system rather than an application. Consequently, it is much more reliable and requires less maintenance than our initially defined requirement.”

Growing with the Business
Jeff Tan also talked about future plans: “The world is digital: Internal integration and cloud infrastructure have to be incorporated into the IT strategy and architecture. Offering flexibility and scalability, cloud integration opens a world of new opportunities for us to connect disparate systems. By combining all of the cloud applications as well as on-premise systems, cloud infrastructure streamlines operations processes and gives us comprehensive access to, and visibility of our data as well as improved functional connectivity.”
He added: “We know that Commerce-Connections is an expert in cloud integration. With the Salesforce Marketing Cloud integration project we were pleased to have achieved our goal and had a good experience. We will continue working with Commerce-Connections to bring more value to our business and our customers.”